Crafted for beer lovers: Check out this lip balm designed to enhance the flavor of beer

Blue Moon and eos have teamed up to put a new twist on lip balm. The “first-of-its-kind collab” between the brewer and personal care product company has produced the Valencia Orange Lip Balm.

The limited-edition balm is now available only on the websites of Blue Moon and eos for $4.99 while supplies last. While it doesn’t contain any alcohol, the product is “specially crafted for fans 21 and older.”

Lip balm designed to enhance the flavor of beer

The Valencia Orange Lip Balm comes in the cult-favorite beauty brand’s iconic sphere with a small Blue Moon logo on the orange casing. The 100% natural balm, made with “sustainably sourced ingredients like shea butter, beeswax, and coconut oil,” has a juicy, citrus flavor inspired by the brewer’s iconic Valencia Orange garnish.

So fans of Blue Moon’s Belgian-style wheat beer with its citrusy flavor, who need all-day moisture and find themselves without any fresh oranges this summer, just have to reach into their pocket or purse to enjoy that refreshing, juicy taste.

“This unexpected, juicy collaboration captures everything we stand for—innovation, bold flavor, and turning everyday rituals into something crave-worthy and sensorial” said Chief Marketing & Innovation Officer at eos, Soyoung Kang, in a statement.

“The Valencia orange is more than a garnish. It’s a core part of our identity and what makes a Blue Moon a Blue Moon,” said Courtney Benedict, VP of marketing at the Molson Coors. “Through this unexpected partnership with eos, we’re giving fans a whole new way to enjoy that iconic citrus taste – no Valencia orange required.”

“It’s a fun, fresh take on what it means to brighten your summer with Blue Moon,” she added.

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